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Ideas & updates from Pepperlane, helping mothers start businesses

How to Transform Your Service From Nice To Have to a Need-to-Have

You finally came up with that completely perfect website that you’re so proud of. But once you launched and opened your doors for business, you quickly realized that folks didn’t seem so...

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Tags Ask the Expert, Gear up, Grow, Start, Wake up, marketing, Run, sales

Communicating with Confidence: Create Your Customer Avatar (with a Customer Profile Template)

Take a deep breath, close your eyes, and think of your dream client.

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Tags entrepreneurship, Gear up, Grow, how to, Start, business model, digital marketing, marketing, Run, sales

Business Ideas for Women: Mastering Your Niche Marketing Strategy

Not long ago, one of our Pepperlane members posted the following in our community:  

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Tags Gear up, Grow, lean marketing, niche marketing, Start, Wake up, digital marketing, marketing, Run

How to setup a Facebook ad with your Pepperlane profile

It’s easy to get caught up in the unrelenting noise of conventional wisdom in business and life. We feel this sense of urgency to fit the mold of the latest marketing trends, try to figure out how...

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Tags Ask the Expert, Gear up, Grow, how to, lean marketing, small business, Start, Wake up, digital marketing, confidence, marketing, Run

Math Tutor Kate Milkosky Makes Startup Success Look As Easy As 1, 2, 3

Today we're talking to Kate Milkosky, a math tutor who runs her own successful business teaching kids how to master their math challenges for lifelong success. She's turned the concept of a...

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Tags Ask the Expert, entrepreneurship, Gear up, Grow, lean marketing, momlife, small business, Start, Wake up, business model, confidence, marketing, pricing, productivity, Run, women entrepreneurs

A note from our CEO, Sharon Kan

Dear Pepperlane Community,

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Tags Ask the Expert, entrepreneurship, event, events, finance, Gear up, Grow, how to, legal, momlife, motherhood, Pepperlane Connect, Pepperlane Connect 2018, small business, social media, Start, tips and tricks, Wake up, website, coaching, conference, digital marketing, confidence, marketing, productivity, Run

How to become the most social #girlboss you can be (in three easy steps)

We all know we need social media to grow our businesses, right? But it can seem so daunting!

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Tags Ask the Expert, entrepreneurship, lean marketing, small business, social media, solopreneur, tips and tricks, digital marketing, marketing, productivity

Lean marketing: tips + tricks for teams of one

There are 1,440 minutes in a day.

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Tags Ask the Expert, Gear up, Grow, how to, lean marketing, solopreneur, Start, tips and tricks, marketing, productivity, Run

Need an extra pair of hands? Hire or help a mom!

5 tasks you can outsource to a fellow Pepperlane member

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Tags Grow, small business, marketing, productivity, Run

3 secrets to help you navigate the ups and downs of entrepreneurship

Owning your own business is an exciting, exhilarating journey. Diving headfirst into the unknown offers a sense of freedom and endless possibility. But, when you’re still juggling a home and...

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Tags Grow, small business, confidence, marketing, women entrepreneurs