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Marketing

Communicating with Confidence: Create Your Customer Avatar

Take a deep breath, close your eyes, and think of your dream client.
Marketing

How to Set Up a Facebook Ad with your Pepperlane Profile

It’s easy to get caught up in the unrelenting noise of conventional wisdom in business and life. We feel this sense of urgency to fit the mold of the latest marketing trends, try to figure out how to create an ad for our business, start blogging...
Grow

Math Tutor Kate Milkosky Makes Startup Success Look As Easy As 1, 2, 3

Today we're talking to Kate Milkosky, a math tutor who runs her own successful business teaching kids how to master their math challenges for lifelong success. She's turned the concept of a traditional tutor on its head and into a thriving...
Marketing

3 Easy Steps to Become the Most Social #GirlBoss Around

We all know we need social media to grow our businesses, right? But it can seem so daunting!
Grow

Lean Marketing: Tips + Tricks for Teams of One

There are 1,440 minutes in a day.
Grow

Need an Extra Pair of Hands? Hire or Help a Mom!

When you’re a mom, everyday chores from errands to laundry to meal prep can take up your entire day. When you’re a mom with a business… you’re lucky if you have time to change out of the clothes you slept in the night before!
Marketing

3 Secrets to Help You Navigate the Ups and Downs of Entrepreneurship

Owning your own business is an exciting, exhilarating journey. Diving headfirst into the unknown offers a sense of freedom and endless possibility. But, when you’re still juggling a home and family life, entrepreneurship can also feel completely...
Marketing

Do You Have What it Takes to be an Entrepreneur? (Spoiler Alert: You DO!)

One of the things we most often here from moms who are just getting started with Pepperlane is that they don’t see themselves as women entrepreneurs, and they’re not sure they have what it takes to start a business or to be a small business owner.
Marketing

The Only 5 Things you Need to Launch a "Website" for Your Business

 You’ve decided to take that special skill of yours and turn it into a business. Exciting!

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