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Ideas & updates from Pepperlane, helping mothers start businesses

Daring to Change the Story for International Women's Day

On International Women’s Day, it feels good to take a few moments to think about how far we’ve come — because in a lot of ways, we’ve come pretty far — but it would be shortsighted to stop there.

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How These Moms Turned a Hobby into a Successful Business

Do you ever find yourself dreaming, “I wish I could make money doing [insert whatever it is you love doing]”?

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How to Not Feel Bad About Yourself All the Damn Time

Yesterday morning was one of those mornings. My kiddos, aged 2 and 4, were still dead asleep at 8am. Then 9am. My husband had to be at work early that day, so this was my problem to deal with. I...

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Best Time-Saving Apps for Mom Entrepreneurs

You’re busy keeping your family and your business alive and thriving. Your life and your schedule are full, and you’re looking for ways to maximize your time — and your systems — so that you can...

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Time Management Tips for Moms to Create a 25-Hour Day

Ok, ok…maybe not. We can’t actually add an extra hour to the day, as much as moms might love that! But by strategizing your workflow, and staying in the zone through batching, you can improve your...

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How to Balance Work and Family for a Strong Mom Economy

We need you, a mother, to be a participant in this economy. And while yes, we need you as a conscious consumer, you’re also needed as a business owner. Having more women like you in business has a...

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Are You Charging Enough? How to Price Your Services

We've all been there; you're talking to a potential client. The conversation is progressing well, you're getting excited about the prospect of a new project, but then you come to the topic of...

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3 Ways to Improve Your Sales Process Immediately

I’ve talked with dozens of women-owned businesses, and the very top pain point I hear is, “I’m trying to find new clients.” I hear from so many that they’re looking for more and more channels to...

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How to Setup an Email Filter

Before we start, a quick note on why this is important. Studies have shown that responding to a new lead within FIVE minutes is 100 times more effective than replying in just 30 minutes. Setting...

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3 Alternatives to MLMs

Not sure about multi-level marketing? These businesses offer flexibility for moms, too.Creating a fun and flexible business model that works for your life — without the multi-level marketing.

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